TROPICAL FRUIT DIRECT
We are passionate about delivering fresh, quality produce to meet and exceed the expectations of a increasingly sophisticated and well informed consumer base.
Adopting a ‘field to fork’ approach, we celebrate and promote fresh & quality tropical produce and the farmers that produce it. In turn, we offer consumers inspiration, education & connection to their food source to nourish the mind & body.
Consumers can have confidence around the provenance, authenticity and sustainability of produce supplied by Tropical Fruit Direct.
“In our view, the tropical category is under represented in the fresh fruit sector. Yet tropical fruits add colour, texture, taste and nutritional benefits to the consumer experience. We aim to drive household penetration and purchase frequency and celebrate the benefits and versatility of the category”.
Steve Barnes, CEO
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